Two decades ago, Sabyasachi Mukherjee set out with a dream: to carve a space for Indian luxury on global platforms, one where the country’s rich textile and craft heritage could tell its story with confidence. Today, the Bengali designer’s eponymous fashion label is synonymous with Bollywood weddings and ultra-luxe bridal trousseaus.
In an increasingly digital world, Sabyasachi feels the need to create something tangible now more than ever. A place to discover heritage, encounter craft and experience the human connection that defines luxury. And thus, the doors to the new Sabyasachi New Delhi flagship store are all set to open next week.
Mukherjee has never believed that a luxury store should simply sell products. “It should inspire curiosity, preserve culture and create memory. Commerce may bring people through the door, but culture is what makes them return,” he shared his vision on Instagram.
Spanning over 26,000 sq. ft., more than doubling its original footprint, the space is all set to debut a dedicated High Jewellery salon and accessory parlour — speaking the language of opulence and grandeur that we have come to associate with his fashion house.
“Inspired by the romance of luxury train travel, labyrinthine corridors dense with curiosities bring together 120 chandeliers, nearly 200 antique carpets, 300 original paintings by the Sabyasachi Art Foundation, and more than 100 antique textiles, mirrors and decorative objects,” the brand describes in the caption of their Instagram post.
Therefore, lavish mother-of-pearl inlay, pink Sarrancolin marble, life-sized statues and a bespoke installation inspired by the tramcars of Calcutta transform the store into a living museum and cultural destination. And the store is simply incomplete without an immersive playlist curated by Mukherjee and his beloved Bengali tea rituals.
Planning a visit to the store? Here’s a quick overview of what you’ll be greeted with:
Corridors of old North Calcutta houses deeply embedded themselves in Mukherjee’s childhood memories, steeped in nostalgia. The Delhi flagship store is divided into corridors, dense with “art, objects, curiosities and fragments of memory”, meant to slow you down and make you look twice.
The Delhi flagship embodies the essence of Kolkata’s iconic Victoria Hogg Market, which came to life through trade, migration and inheritance. Think porcelain, carpets, furniture, sculpture, textiles, books and curios from different worlds altogether brought together and given a new meaning.
There’s an enclosed room reminiscent of the Old Calcutta tram carriage, crafted in wood and etched in star-cut glass, with no passengers on board. Instead, a solitary, majestic, life-size Bengal tiger sculpture stands tall inside. “The idea for the tram came to me while watching The Reader, with Kate Winslet as the train conductor. It awakened a memory entirely my own,” Mukherjee shared, adding how his childhood in Ballygunge was spent traveling by trams, which became a part of his everyday rhythm.
The new store is all set to open on the 25th of August, at The Citadel, One Style Mile, 6–8 Kalka Das Marg in Mehrauli.
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